Four AI prompts that cover the full cycle of an in-depth interview study: preparing, recruiting, analyzing, and reporting. Copy the prompt, fill in the bracketed fields with your project details, and paste into any LLM.
Discussion guide creation
Use this prompt to generate a complete semi-structured discussion guide for your interview study.
You are a senior UX researcher preparing a semi-structured in-depth interview study.
Context:
- Product/service: [describe your product]
- Research objective: [what you want to learn]
- Target participant: [who you are interviewing]
- Session length: 45-60 minutes
Write a complete discussion guide with:
1. Warm-up section (2-3 rapport-building questions)
2. Context-setting section (2-3 questions about their daily workflow and relationship to the problem space)
3. Core exploration section (6-8 open-ended questions tied to the research objective, each with 2-3 follow-up probes)
4. Wrap-up section (including "anything I should have asked?" and next steps)
Rules:
- All questions must be open-ended (no yes/no)
- Focus on past behavior, not hypothetical scenarios
- Include probes that uncover emotions and decision-making rationale
- Mark approximate timing for each section
Screening questionnaire
Use this prompt to create a participant screening form that filters for the right users.
I need to recruit participants for an in-depth interview study.
Context:
- Product: [describe product]
- Research goal: [what you want to learn]
- Target users: [who you need]
Write a screening questionnaire (8-10 questions) that:
1. Filters for behavioral criteria (not just demographics)
2. Includes a mix of multiple-choice and short-answer questions
3. Has at least one disqualifying question to filter out non-target participants
4. Avoids revealing what answers would qualify someone (to prevent gaming)
5. Ends with availability and consent to be recorded
Interview analysis and synthesis
Use this prompt after completing your interviews to extract themes, patterns, and actionable insights.
I have completed [N] in-depth interviews about [topic]. Below are my interview notes/transcripts.
[Paste notes or key excerpts]
Please analyze this data:
1. Identify 5-8 recurring themes across interviews
2. For each theme, provide: a one-sentence insight statement, supporting evidence (participant quotes or behaviors), and the number of participants who mentioned it
3. Flag any contradictions between participants
4. Highlight 3 unexpected findings that challenge common assumptions
5. Suggest 3-5 actionable recommendations based on the insights
6. Note any gaps — areas where more research is needed
Format insights as: "Observation: [what you found]. Implication: [what it means for the product]."
Research report summary
Use this prompt to turn analyzed insights into a stakeholder-ready summary.
Based on the following interview insights, write a research report summary for stakeholders.
[Paste your analyzed insights]
Structure:
1. Executive summary (3-4 sentences: what we studied, key finding, main recommendation)
2. Key insights (bulleted, each with a one-line insight + supporting quote)
3. Recommendations (prioritized: quick wins vs. strategic changes)
4. Suggested next steps (what research to do next)
Tone: clear, direct, evidence-based. No jargon. Stakeholders are product managers and designers, not researchers.