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Prompt

AI prompts for analytics review: funnel analysis, anomaly detection, and tracking plans

Ready-to-use AI prompts for interpreting funnel data, analyzing product health metrics, and creating tracking plans for new features.

How to use

Copy and paste into your AI assistant chat

These prompts help UX researchers and product teams use AI tools to analyze product analytics data — from interpreting funnel drop-offs to detecting metric anomalies and planning event tracking. Replace [bracketed placeholders] with your specifics.

Prompt 1: Interpret a funnel analysis and suggest improvements

I have a funnel analysis for [product name]'s [flow name, e.g., onboarding, checkout, signup].

Funnel steps and conversion rates:
[Paste the funnel data — step name, users entering, users completing, conversion rate]

Segment breakdowns (if available):
[Paste segment data — e.g., mobile vs. desktop conversion at each step]

Context: [what the product does, any recent changes, known issues]

Please:
1. Identify the steps with the largest absolute and relative drop-offs
2. For each major drop-off, suggest 3 possible reasons based on common UX patterns
3. Recommend which qualitative method (usability test, survey, session recording review) would best diagnose each drop-off
4. Suggest specific design changes that could reduce each drop-off, with expected impact
5. Prioritize the improvements by potential business impact (highest drop-off × highest traffic first)

Prompt 2: Analyze product health metrics and detect anomalies

Here are the key product metrics for [product name] over the past [time period]:

[Paste the data — date, DAU, WAU, MAU, session_duration_avg, retention_day7, retention_day30, feature_adoption_rates, error_rate]

Recent product changes:
[List any releases, feature launches, or configuration changes with dates]

Please:
1. Identify any anomalies (sudden changes, trend breaks, unusual patterns) in the data
2. For each anomaly, check if it correlates with a product change from the list above
3. Calculate week-over-week and month-over-month change for each metric
4. Highlight metrics that are trending negatively and may need investigation
5. Generate a 1-page product health summary suitable for a weekly team meeting

Prompt 3: Generate a tracking plan for a new feature

We are launching a new feature: [feature name and description].

Product context:
- Where the feature sits in the user journey: [describe]
- Expected user flow: [list the steps a user takes to use this feature]
- Success criteria: [what does successful feature adoption look like?]
- Business goal: [what business outcome should this feature drive?]

Please create a tracking plan that includes:
1. A list of events to track (event name, description, when it fires, key properties to capture)
2. A funnel definition for measuring feature adoption (which events, in which order)
3. Key metrics to monitor: adoption rate, usage frequency, retention of feature users vs. non-users
4. Segment dimensions to track (user role, plan tier, device, acquisition source)
5. Dashboard layout recommendation: which charts to include and how to organize them
6. Alert thresholds: when should the team be notified about this feature's metrics?